{"id":475,"date":"2025-01-19T17:51:01","date_gmt":"2025-01-19T17:51:01","guid":{"rendered":"https:\/\/www.ppims.com\/?page_id=475"},"modified":"2025-02-27T02:55:25","modified_gmt":"2025-02-27T02:55:25","slug":"qr-codes","status":"publish","type":"page","link":"https:\/\/www.ppims.com\/index.php\/ideas\/marketing-ideas-2\/qr-codes\/","title":{"rendered":"QR Codes on the QT"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1352px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><h2>QR Codes on the QT<\/h2>\n<p><img decoding=\"async\" class=\"side-img\" src=\"https:\/\/www.ppims.com\/wp-content\/uploads\/qr-code.png\" \/>This odd looking puzzle is a QR (Quick Response) Code. With a reader (see below) you can scan the code with your cell phone. In this case the QR Code contains my contact information, but codes can be configured for URL\u2019s, hyperlinks or alphanumeric information.<\/p>\n<p>Why is this of interest? It allows marketers to tie print (magazine ads, direct mail, brochures), billboards, video, storefront (with a label), and packaging together with the internet and the onslaught of mobile phone use.<\/p>\n<p>I will confess that, as a printer, the prospect of widespread use of QR Codes is exciting because they allow print to be directly and easily integrated with marketing on the web.<\/p>\n<p>Free QR Code readers are available for every cell phone that has a camera. They are easy to find and download and simple to use. Popular readers include Kaywa, BeeTagg, and zxing.<\/p>\n<p>If you want to create a QR Code there are a number of free code generators. Just search for QR Code generators.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":421,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-475","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>QR Codes on the QT - PPI :: Printing &amp; Promotional Items :: Tupelo, MS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ppims.com\/index.php\/ideas\/marketing-ideas-2\/qr-codes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"QR Codes on the QT - PPI :: Printing &amp; Promotional Items :: Tupelo, MS\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ppims.com\/index.php\/ideas\/marketing-ideas-2\/qr-codes\/\" \/>\n<meta property=\"og:site_name\" content=\"PPI :: Printing &amp; 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